Twitter is all a flutter this morning. There’s a false story that Ivanka has changed her name from Trump to Kushner but the real scoop is that Business Insider ran a piece a few days ago detailing Ivanka’s ongoing efforts to distance herself from her corrupt family and reinvent herself as the perfect wife and mother. Why she thinks anyone cares is beyond me, but I imagine that she’s inherited the planet-sized Trump ego from Daddy and assumes that all eyes are on her, 24/7.
She hasn’t changed her name, but Ivanka Trump’s image has undergone a major makeover in recent years, as she has slowly separated herself from her father’s brand. But, despite the rebirth, Donald Trump’s elder daughter remains deeply entwined in his businesses — and legal troubles.
Gone are the power suits and American flags in every other photo she’s caught in, Ivanka’s Instagram feed these days is filled with shots of her with her family, glamorous shots of her outfits, and tributes to her late mother.
Instead of attending campaign speeches and rallies, the former businesswoman and one-time presidential adviser has most recently been spotted with husband Jared Kushner and their children attending synagogue and spending time at the beach on Mother’s Day.
But the distance isn’t just symbolic – Ivanka has spelled it out.
Last November, in one of her most recent public statements about politics, Ivanka announced she had been “done” with the Capitol drama since the day she left and “would never go back to being her father’s adviser.” Days later, she skipped her father’s 2024 presidential campaign announcement.
She can run but she can’t hide. There is still that matter of a $250 million lawsuit in New York State.